The artist's visuals involve anything but geometric patterns, flowers or fruit distributed in formats like billboards, light box displays or paintings. The exhibition title combines the title of an unreleased album by British Acid House 1980s group 808 State and an Hamas base settled in southern Lebanon, paradoxically named "the Field of Flowers".
preBUILD (Field of Flowers)
Notorious for his unsolicited fly-posting campaigns in London's East End, Hulusi's visuals involve anything but geometric patterns, flowers or fruit distributed in formats like billboards, light box displays or paintings, an activity enticing audiences into a relation of recognition in wanting to know more about these designs.
The exhibition title combines the title of an unreleased album by British Acid House 1980s group 808 State and an Hamas base settled in southern Lebanon which was paradoxically named "the Field of Flowers", a placid expression was to give out a misleading idyllic impression. Hulusi adapts the billboard design of his "Hulusi trademark starburst" into a wallpaper screen. Large black and white Expander posters will recover all gallery walls to provoke an experience of decorative excess, dazzlement, vertigo, saturation, and psychological exhaustion. Reflexes lie at the heart of this quasi-plastic proposition, where the viewer is invited to come "inside the image".
With this symbolic gesture the artist analyses how the repetition of the same abstract motif can exhaust its own meaning. Referencing the formal rhetoric of 1960s Op Art and 1970s conceptual Abstract Minimalism, the installation brings together the spectacular effects of the first with the misleading banality of the second. Questioning the context in which art is placed, notions of authenticity and integrity of art, for Hulusi is it important how viewers become aware of their attraction for immediate signs.
Hulusi (b. 1971, London, UK) lives and works in London. This year Hulusi will co-represent Cyprus at 52nd International Exhibition La Biennale di Venezia. Since 2002 Hulusi has taken part in group exhibitions in the UK and internationally including Into Me Out of Me (curated by Klaus Biesenbach), P.S.1/MoMA (NYC) and Kunst-Werke (Berlin); Abstraction – Extracting from Reality (curated by David Thorp), Millennium Galleries (Sheffield); East International 05, Norwich Art Gallery (Norwich); This is England, Northern Gallery for Contemporary Art (Sunderland).
Opening: Wednesday 30th May, 6.30-8.30pm
Max Wigram Gallery
99 New Bond Street - London