Brand.New
dal 18/10/2000 al 14/1/2001
Segnalato da
18/10/2000
Brand.New
Victoria & Albert Museum, London
Brand.New is an exhibition that takes a fresh, new approach to the diversity of international contemporary design, reflecting the rise of global consumerism. It critically examines how familiar brands are constructed by companies and how their values are communicated. It also explores how consumers ascribe personal values to the things they buy and use, to create individual identities and lifestyles.
Brand.New is an exhibition that takes a fresh, new approach to the diversity of international contemporary design, reflecting the rise of global consumerism. It critically examines how familiar brands are constructed by companies and how their values are communicated. It also explores how consumers ascribe personal values to the things they buy and use, to create individual identities and lifestyles.
Brand.New shows new design, new technology and new media in contrast to more familiar everyday goods and brand names, reflecting the diversity of material culture and values at the start of the new millennium. The exhibition will be a series of exciting and stimulating installations by young and influential designers, allowing the visitor to understand the world of goods with new clarity.
Hours:
monday to sunday, 10.00-17.45;
Wednesday Late View 18.30-21.30.
Admission:
£5.00.
Free for under-18s, full-time students, pre-booked educational groups, disabled people, ES40 holders and senior citizens.
Entry is free for all between 16.30 and 17:45.
Victoria & Albert Museum - South Kensington SW7 2RL - London - Tel. 79388500