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11/9/2010

Latifa Echakhch

Fri Art - Kunsthalle Fribourg, Fribourg

From September 12, 2010, the Fribourg Art Center presents "Still life, frame still" by Latifa Echakhch. The artist’s first personal exhibition in a Swiss institution features essentially new productions showcased alongside older creations.

Hollowing out is a preeminent feature of Latifa Echakhch’s installations and sculptures, where it serves to explore essentiality while enhancing the readability of her interventions. Both precise and subtle, the simplicity of her vocabulary hints at minimal art, whilst the materials she resorts to are modest and deliberately recognisable, organised according to a complex pattern of identifiable movements that are both simple and fundamental. One of the strengths of this work dwells in the masterful juxtaposition of the political and intimate spheres, which could thus spring from both critical discourses and poetry.

In these installations, personal experience encounters common themes and languages: signs of cultural belonging and administrative rhetoric are considered from a distance, taken out of context and addressed as singular objects - as food for thought.

Dwelling upon tea glasses, couscous grains or oriental carpets, the artist recognises them as a part of her cultural heritage while defining them as foreign, since she is not personally familiar with these elements that have never really been a part of her everyday life. Thus, in Latifa Echakhch’s installations and sculptures, they appear frozen, deliberately deactivated. The concepts of obsolescence and bygone pertinence are notions that are useful in apprehending the “Still life, frame still” exhibition. On a wider scale, symbols of cultural belonging or signs of ideological and political struggles are approached with detachment, thus revealing the essential features that highlight their rhetorical function.

Latifa Echakhch’s work is therefore situated within a complex realm where the questioning of peoples’ identity vehicles, the ideologies and symbols that are granted to them, a subjective and poetic approach, as well as the analysis of languages and their forms all overlap.

Born in 1974 in El Khnansa (Morocco), Latifa Echakhch lives in Martigny, Switzerland. Her work was recently shown at the Tate Modern, London, MACBA, Barcelona, Magasin, Grenoble, Kunsthalle Fridericianum, Kassel, GAMeC Bergamo, Frac Champagne Ardenne, and the following galleries: Kamel Mennour, Paris, Francesca Kauffmann, Milan, Karma International, Zurich, Dvir, Tel Aviv as well as in numerous international institutions.

GUIDED TOUR
Thursday, September 16, 2010 at 6 PM
and by appointment for groups
Corinne Charpentier, director and curator of the exhibition, comments the tours.

BRUNCH
Sunday, September 19, 2010 from 10 AM to 2 PM
Brunch in Fri Art for the whole family, with activities dedicated to kids.
Adults: 15 CHF. Kids (4 to 16 y.o.): 5 CHF.
Inscription till September 12 (amis@fri-art.ch or 026 323 23 51).

DEGUSTATION
Thursday, September 30, 2010 from 5 to 9 PM
Wine tasting with Cantina del Mulino.

MEETING WITH THE ARTIST
Thursday, October 21, 2010 at 6 PM
Free entrance.

BE MY GUEST
Thursday, October 21, 2010 at 7 PM
Guided tour and meal afterwards. 12CHF / person.

PRESS CONTACT
Marc Zendrini - marc.zendrini@fri-art.ch

Fri Art
Petites Rames 22, Postfach 582, CH-1701 Fribourg
Hours: From Wednesday to Friday 12 PM – 6 PM
Saturday and Sunday 2 PM to 5 PM
Thursday evening free admission from 6 PM to 8 PM
Guided tours by appointment
Tockets: Regular fee: 6 CHF
Reduced fee: 3 CHF, persons under the age of 18, students, pensioners and unemployed persons
Free: Friends of the Art Center, persons under the age of 12, Swiss Museum Passport, Carte Culture, artists.
With the support of: Loterie Romande, Agglomération de Fribourg, Canton Fribourg, Pourcent culturel Migros, Compagnie Financière Michelin.

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