9th edition. The fair boasts over 120 galleries: 82 Brazilian and 41 international galleries. Other events around the city include the exhibition O Ar Mais Proximo e Outras Materias, an extensive exhibition of artist Waltercio Caldas' work, as well as Recuo, an installation by Iran do Espirito Santo in the Capela do Morumbi, among others.
SP-Arte announces its ninth edition, taking place April 3–7, 2013, at the São Paulo Bienal Pavilion in
Ibirapuera Park. The fair boasts over 120 galleries: 81 Brazilian and 41 international galleries.
During SP-Arte, São Paulo is taken over by special events to welcome the fair and its guests. This
year, São Paulo’s famous Casa de Vidro, the former residence and historic home of Brazilian
arquitect Lina Bo Bardi, will reopen its doors in time for SP-Arte on April 4, for the exhibition “The
insides are on the Outside”, curated by Hans Ulrich Obrist. Other events around the city include the
exhibition “O Ar Mais Próximo e Outras Materias”, an extensive exhibition of artist Waltercio
Caldas’ work, as well as “Recuo”, an installation by Iran do Espirito Santo in the Capela do Morumbi,
among others.
The fair’s programming is stronger than ever. On April 4–6, SP-Arte presents “Dialogues”,
conversations held between Adriano Pedrosa and curators, artists, and collectors.
Curatorial Lab, a project developed by Adriano Pedrosa, will enter its second edition; four young
curators were selected for professional development workshops; the results of these encounters
will be presented as individual exhibitions at SP-Arte.
Editorial Cluster continues to broaden the public’s view on the role of Artist’s books. The cluster
showcases an exhibition based on the Bacanas Books blog by artist Fabio Morais, acting as part
collector’s journal part virtual catalogue.
FOREWORD
In its 9th edition, SP-Arte is celebrating another year of expansion and new developments. Brazil’s
first and most important art fair is larger, occupying three floors of the emblematic Bienal Pavilion
as it presents 122 galleries alongside a rich cultural program.
In this process of opening the art market, the São Paulo State Government has played a key role by
ensuring, once again, the exemption of the ICMS tax on the sale and import of artworks.
SP-Arte’s cultural programming includes Adriano Pedrosa’s education initiatives which involve
“Dialogues”, conversations held with collectors, curators and artists, and “Curatorial Lab” - four
exhibition projects developed by four young curators under his curatorial guidance. The fair also
features an Editorial Cluster with select art magazines, releases, artist’s book publishers, and an
exhibition based on artist Fabio Morais’s collection of artist’s books, “Bacanas Books”.
In addition to a structured and varied cultural program, SP-Arte also offers a VIP/Professional
Program, carried out in partnership with the Latitude/ABACT/Apex Project, brings dozens of art
professionals – curators, directors and researchers from prestigious institutions around the world
to Brazil so they can deepen their knowledge and encourage the exhibition or acquisition of
Brazilian artworks abroad.
GALLERIES
Forty one international galleries - 30% of the fair’s exhibitors - represent 15 countries from Latin
America, North America, Asia and Europe, this global representation of galleries further illustrates
the diversification of Brazil’s thriving art market. SP-Arte also reflects a greater diversity within
Brazil itself, which sequentially reaches beyond the traditional Rio–São Paulo axis. This year there
are 81 galleries from Brazil’s Center West, Northeast, Southeast and Southern regions. The event
also includes a section dedicated to multiples, editions and Showcase, galleries selected to work
under the curated direction of Eduardo Brandão and Luisa Duarte.
AWARDS
Since 2008, SP-Arte’s Donations Program has promoted the acquisition and donation of artworks in
the private sector to important contemporary art museums. as well as to encourage artistic
production. In 2013, the awards that will be given during the fair include the Illy SustainArt-Brasil
Prize for young artists, the ICCo/SP-Arte Artist’s Residency Grant and the EFG Bank & ArtNexus
Acquisition Award.
PARTNERSHIP WITH MUSEUMS
For the second year in a row, SP-Arte is carrying out a partnership with museums in the city of São
Paulo, encouraging the public to visit and circulate among them. The institutions that are taking
part in this program and have distributed tickets to SP-Arte/2013 include MAM (Museu de Arte
Moderna de São Paulo), MIS (Museu da Imagem e do Som), Pinacoteca do Estado de São Paulo,
MAC USP (Museu de Arte Contemporânea da Universidade de São Paulo ), CCSP (Centro Cultural
São Paulo), and Itaú Cultural.
EDUCATION PROGRAM
When invited to curate the fair’s special projects, Adriano Pedrosa proposed that the process be
dedicated to the training of professionals interested in the curatorial field. In 2012 this gave rise to
the Education Program, which includes Curatorial Lab and Dialogues. Together, they offer different
possibilities for the training and cultivating of the fair’s public, whether through their involvement
with the curatorial projects or by attending the dialogues with art professionals.
The Education Program is held on the ground floor of the Bienal Pavilion.
CURATORIAL LAB
SP-Arte is presenting the second edition of the Curatorial Lab. The only project of its kind in the
context of an art fair, the Curatorial Lab offers young curators the opportunity to develop and
implement exhibition projects, composing a nucleus of curatorial experimentation within SP-Arte.
The program received projects sent by young curators throughout Brazil. The four project designs
selected by Adriano Pedrosa were by the curators Fernando Oliva, Mariana Lorenzi Azevedo,
Monica Espinel and Tomás Toledo, who will develop and execute exhibitions in a special section of
the fair, featuring artworks by artists represented by the participating galleries. Pedrosa has
accompanied the development of the curatorial projects and the setup of the exhibitions since the
curators were first selected. After the exhibition of their projects, each selected curator is awarded
a trip to the Istanbul and Venice Biennials, an unparalleled opportunity for continued contact with
artistic and curatorial production.
DIALOGUES
The Dialogues were organized by Adriano Pedrosa to inform and educate the fair’s public on the art
market. The dialogues also provide an additional component of experience and international
context to the fair. The conversations are carried out in three axes, each day with different
professionals: artists, curators and collectors. In an effort to systematize and archive the debates
held in each edition of the fair, SP-Arte seeks to preserve the rich documentation of thought
concerning contemporary themes.
EDITORIAL CLUSTER
The Editorial Cluster highlights the relationships existing between artistic production, editorial
production, and their markets. It consists of four sections: Art and Culture Magazines from Brazil
and abroad; the Bacanas Books exhibition; publishers of Artist’s Books; and book Releases.
The Editorial Cluster will be presented on the ramp between the pavilion’s ground floor and first
floor.
BACANAS BOOKS EXHIBITION
Once again, SP-Arte is presenting an exhibition on artist’s books with the intention of increasing
awareness and understanding of artist’s books. The exhibition features artist Fabio Morais’ artist’s
book collection, entitled Bacanas Books, featuring artist’s books, rare editions, and multiples.
The selection made for the exhibition highlights certain works while also emphasizing the dynamics
of collecting, and how this particular collection was put together. The acquisitions of Bacanas
Books are narrated in a blog written by Fabio Morais, which is both a collector’s diary and virtual
catalog. Each work sheds light on the internal dynamics of collecting. The exhibition reveals and
illustrates how collecting is more than simple accumulation, involving a range of concerns
(personal, autobiographical, literary, visual, political...). In the case of artist’s books and
publications, there is an additional attribute that distinguishes them from other artworks-arist’s
books move within the parameters of the publishing circuit, and are subject to its particularities
such as wide-scale distribution and large print runs, at low prices.
For the exhibition, Fabio Morais and Pedro Vieira made a selection of publications from the
Bacanas Books blog accompanied by the respective text. To learn about some of the works from
the collection, visit www.bacanasbooks.blogspot.com.br
RELEASES
Livraria da Vila will be responsible for a careful selection of art books concerning art criticism and
theory, design, architecture and reference, comprising an unparalleled selection of art publications
in Brazil and abroad. Some of the releases during the fair will take place at the space of Livraria da
Vila. Other releases will take place in the lounges of our sponsors, in the publisher’s stands, as well
as some of the participating galleries!
thursday, april 04
7pm Libro&casa
friday, april 05
2pm Claudia Jaguaribe
4pm Catherine Petitgas [org.]
saturday, april 06
4pm Edith Derdyk [org.] [conversa | talk 2pm]
5pm Rosângela Rennó
5pm Daisy Xavier [org. Paulo Sergio Duarte & Luisa Duarte]
ARTIST’S BOOKS
In 2012, the Editorial Cluster enjoyed the participation of the Brazilian publishers Cosac Naify and
Tijuana. This year, it has gained the participation of two more Brazilian publishers, Capacete and
Parêntesis, as well as two foreign publishers: Kitschic from Spain, and La Silueta from Colombia.
The books presented by the publishers have been authored by well-known artists, represented by
the various galleries present at SP-Arte.
MAGAZINES
SP-Arte has invited important Brazilian and foreign magazines that dialogue with artistic
production. Besides the usual sale of subscriptions, the magazines will produce specific content
about the world of the fair, which will be available on SP-Arte’s site: www.sp-arte.com.
The magazines will be located on the access ramp between the ground floor and the first floor,
actively contributing to the flow and connection between the elements of the Editorial Cluster. This
is a great meeting point between publishers, journalists, artists, professionals and the reading
public.
Please contact A4 Comunicações, SP-Arte’s Press Agent since 2005, to obtain images and press releases of the Fair or to obtain a press pass.
Mai Carvalho
maicarvalho@a4com.com.br
T +5511 3897-4120
Neila Carvalho
neilacarvalho@a4com.com.br
T + 55 11 3897-4120
Alexandre Michelacci
alexandremichelacci@a4com.com.br
T + 55 11 3897-4148
VIP/Press preview: Wednesday, April 3, 2–10pm
Fair hours: Thursday–Friday, April 4–5, 2–10pm
Saturday–Sunday, April 6–7, noon–8pm
Pavilhão Ciccillo Matarazzo 2222
Parque do Ibirapuera, Portão 3
São Paulo, Brazil