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26/9/2013

Vienna design week '13

Different venues, Wien

VIENNA DESIGN WEEK is Austria ́s largest design festival, with a variaty of locations and events in Vienna. Last year it delighted over 37.200 visitors. The festival, curated by Tulga Beyerle and Lilli Hollein, will enter its 7th round this year.

National and international works of product-, furniture-, graphic-, and industrial design, such as experimental approaches will be presented from September 27 to Ocotber 6, 2013. Revealing the creative process of the production and to initiate projects are core elements of the festival ́s concept.

INTERNATIONAL DESIGN IN WIEN

During VIENNA DESIGN WEEK, the city becomes a platform and showcase of design. In cooperation with designers from all over the world, Viennese museums and companies, the festival shows different approaches to design. International but local, sets out to be this year ́s motto.

CELEBRATING DESIGN, (RE) THINKING DESIGN

Design is more than just a designed object. VIENNA DESIGN WEEK defines design as an essential part of the cultural production. The festival shows that design shapes our material culture, our every-day life and our world as consumers. Simultaneously, it influences our lifestyles and most fundamentally our aesthetic senses and judgements. Therefore, VIENNA DESIGN WEEK has based its mission on both, the celebration of design and on its critical examination.

In the past years VIENNA DESIGN WEEK became much more than just a festival: It is a design network that assembles the most important heads of culture, economy, media, politics and the creative scene.

The exhibition „Werkstadt Vienna”, that shows a selection of Passionswege projects of the past festival seasons, was presented at World Design Capital Helsinki 2012 in September last year. It traveled from Helsinki and MAK Vienna further to the design capital Milano where it exhibited at Ventura Lambrate. This June, the exhibtion will be presented at the newly opened “New Institute” in Rotterdam.

PREVIEW: HIGHLIGHTS

With over a hundred events, exhibitions, on site installations, and plenty of opportunities to celebrate and to network: VIENNA DESIGN WEEK is not only a melting pot for the international design scene, but also overwhelms a big crowd of Viennese and Vienna visitors every year. 2012 the festival counted 37.000 visitors during ten days. This year ́s focus district is Wieden. Between Karlsplatz and the future Central Train Station the 4th district will be the eyecatcher of the festival with its variety of Passionswege projects, events, venues, and locations.

Argentinierstraße 11 (in the 4th district) turns into this year’s festival central point. In the former school building, you find the festival’s infopoint, a Pop-Up-Café and the VIENNA DESIGN WEEK Laboratory, where you can see international graphic and product designers in action. As in the previous festival season, another focal point will be Social Design and Future Urban Mobilty. Experts of design industries, technology and politics will give insight into concepts like “Smart City” and “E-Mobility” at VIENNA DESIGN WEEK 2013. A Summer School in Aspern, Vienna’s future Urban Lakeside, will anticipate the subject during the summer.

In this year’s programme the University of Applied Arts Vienna will participate with a grand, international and prominently casted conference totled “Social Design – Public Action”, from September 26 – 27, 2013.

VIENNA DESIGN WEEK 2013

• Festival: From September 27 to October 6, 2013
• Central point: Argentinierstraße 11, 1040 Vienna
• Festivalwebsite: http://www.viennadesignweek.at
• Facebook: http://www.facebook.com/viennadesignweek

Contact Press
ABC Ana Berlin Communications
M: + 43 (0) 660 47 53 818
E: press@viennadesignweek.at
Facebook: http://www.facebook.com/AbcAnaBerlinCommunication

Different venues
Wien Austria

stampa

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