The Art of Fred Marcellino. The acclaimed illustrator and designer (1939-2001). Marcellino is noted for changing the look of book covers for contemporary fiction before embarking upon a second career as an award-winning author and illustrator of popular children's books.
The Art of Fred Marcellino
A new exhibition celebrating the alluring art of acclaimed illustrator and designer Fred Marcellino (1939-2001), will be on view November
9, 2002 through January 26, 2003 at the Norman Rockwell Museum. Marcellino is
noted for changing the look of book covers for contemporary fiction before
embarking upon a second career as an award-winning author and illustrator of
popular children's books.
Many of Marcellino's most memorable book cover designs are included in the
exhibition, such as those for Tom Wolfe's "The Bonfire of the Vanities" and
Milan Kundera's "The Unbearable Lightness of Being." The exhibition features
Marcellino's rich illustrations and designs for children's books, including
"Puss in Boots," a winner of the Caldecott Honor, the critically acclaimed "The
Steadfast Tin Soldier," and "I, Crocodile," a "New York Times" Best Illustrated
Children's Book. Support for this exhibition has been provided by The Studley
Press with additional support from Harper Collins Children's Books and from
Farrar, Strauss, and Giroux.
"Fred Marcellino will best be remembered as the one who cornered the market on
mood and atmosphere with his covers and jackets, produced from the mid-1970s
through the early 1990s," writes Steven Heller, art director for "The New York
Times Book Review," in an essay from the exhibition's catalogue. "His surreal
landscapes, exotic backdrops, impressionist palette, and precisionist typography
defined a particular kind of literary genre," Heller adds.
Brooklyn-born Marcellino studied painting at New York City's Cooper Union, where
he also discovered an affinity for hand lettering and calligraphy. Upon his
graduation from the Yale University School of Art in 1962, he continued to
experiment with abstract-expressionist concepts and painting techniques. In
1964, following a year of study in Venice on a Fulbright Fellowship, Marcellino
returned to New York, where he supported his intensive studio work with odd
jobs. By the end of the decade, he had shifted directions, and, with a newly
organized portfolio in hand, began a career designing the covers of pop and rock
record covers for music companies Capitol, Decca, and Polygram.
Marcellino once said, "I'm involved in fast communication, in saying complicated
things in direct ways. Sometimes you have to deal in clichés. Fine artists
reject clichés. I embrace them-they're a starting point." By 1975, the prolific
Marcellino was working in the publishing field. He was soon regarded as the
preeminent designer and illustrator of sleek, eye-catching book jackets. His
subtly painted images created an eloquent and captivating graphic identity for
works by many popular authors, including Margaret Atwood and Anne Tyler.
Throughout his 15 years as a book jacket designer, Marcellino often produced
more than 40 covers each year.
At the height of his success in this field, Marcellino abruptly ended his
book-jacket career, turning his attention to the illustration of children's
books. At first, he reinterpreted the classics; later, he authored and
illustrated original tales. His first full-color picture book, "Puss in Boots,"
was awarded the prestigious Caldecott Honor in 1991 and was followed by other
award-winning works, including "The Steadfast Tin Soldier" (1992), a "New York
Times" Best Picture Book of the Year, and "The Wainscott Weasel" (1993), "The
Story of Little Babaji" (1996) and "Ouch!" (1998) - all American Library
Association Notable Books. "I, Crocodile," Marcellino's first original tale, was
a critical and popular success. Hoping to complete "Arrivederci, Crocodile" as a
sequel to the book, he continued to work while battling colon cancer. Fred
Marcellino died on July 12, 2001, at the age of 61.
"Fred Marcellino represents the epitome of craft and fastidious process," notes
illustrator Wendell Minor, a close friend of the late illustrator. "He brought a
sense of intelligence to illustration and, with his elegant and simple designs,
he single-handedly created a unique look to book jackets." Minor, whose own
cover illustrations have graced more than 2,000 works, is co-curator of the
exhibition with Stephanie Plunkett, associate director for programs and
exhibitions at the Norman Rockwell Museum.
The exhibition includes Marcellino's original art for 10 record album covers for
such artists as Loretta Lynn, Manhattan Transfer and Fleetwood Mac; 22 book
covers including jacket designs for Margaret Atwood's "The Handmaid's Tale" and
"Judith Rossner's August;" and 65 children's book illustrations from Charles
Perrault's "Puss in Boots" and Hans Christian Andersen's "The Steadfast Tin
Soldier" among many others. A range of studies and a collection of objects from
the artist's intimate weekend studio in Greenville, New York, includes a curio
cabinet and an assemblage of his unique, personal collectibles.
In the image : illustration for 'Puss in boot', 1990.
The Norman Rockwell Museum at Stockbridge, accredited by the American
Association of Museums, is dedicated to education and art appreciation, inspired
by the legacy of Norman Rockwell. Founded in 1969 with the assistance of Molly
and Norman Rockwell, the Museum, located on Route 183 in Stockbridge,
Massachusetts, preserves and exhibits the world's largest collection of original
Rockwell art, as well as changing exhibitions of other notable illustrators. Set
on a 36-acre scenic landscape overlooking the Berkshire Hills, the Museum is
open daily, year-round, except New Year's Day, Thanksgiving, and Christmas. From
May through October, Museum hours are 10 a.m. to 5 p.m. From November through
April, weekday hours are 10 a.m. to 4 p.m.; holiday and weekend hours are 10
a.m. to 5 p.m. Norman Rockwell's Stockbridge studio, filled with his
furnishings, library, and travel mementos, is located on the Museum grounds and
is open from May through October. For more information, the public is invited to
call the Museum at 413-298-4100, ext. 220, and to visit the Museum's Web site
Jeremy Clowe
Communications Assistant
The Norman Rockwell Museum at Stockbridge
(413)298-4100 ext.290
The Norman Rockwell Museum
Route 183 Stockbridge