100% Design
dal 21/9/2011 al 24/9/2011
Segnalato da
21/9/2011
100% Design
Earls court Exhibition Centre, London
17th Edition. The exhibition features hundreds of exhibitors, established design companies and new British and international names, interior mix of furniture, lighting and accessories and brand new developments in the world of multi-usage materials.
Discover Design excellence, Design Trends and Design Trails at 100% Design
Welcome to the 17th Edition of 100% Design. Meet hundreds of exhibitors launching new
products; see established design companies and uncover new British and international
names. Enjoy the interior mix of furniture, lighting and accessories and introducing brand new
developments in the world of multi-usage materials.
Mapping the show – what to look out for this year
Treasure Trails devised by design experts
Want to get a snap-shot of 100% Design? Then take a look at the six industry gurus who have
created their own pick of the show: Elle Decoration; The Conran Shop; Lucy Martin, John
Cullen Lighting; Post Work Architects; Blueprint with their Awards shortlist and design writer
Barbara Chandler.
The Directorʼs Cut – a new installation
The Directorʼs Cut, a dedicated space for exemplary British-based design realised by Julieann
Humphryes, Creative Director, Yoo, Partner, David Archer Architects and Non-Executive Chair
of 100% Design. The collaborators include: Kenneth Grange, Anglepoise; Leon Ransmeier,
Established & Sons; BarberOsgerby, Vitra; Marc Krusin, Knoll; David Chipperfield, KI; Michael
Young, Trussardi; PearsonLloyd, Steelcase; Nigel Coates, Hitch Mylius; Tomoko Azumi, Zilio
A&C and Katarina Zacharides, Morgan.
The Architecture Foundation central bar competition
In a first time collaboration 100% Design joined forces earlier in the year with The Architecture
Foundation to run a competition to design the central bar area. The winners are Post Works
a young practice of architects who have created a technically intricate and visually dramatic
bar that will undoubtedly draw crowds into its theatrical space.
100% Materials – goes all touchy-feely
100% Materials includes the ground-breaking installation “Hello Future” – the A-Z of Smart
Materials – an in-depth look at everything from thermography to nano-technology. Curated by
materials master Chris Lefteri, there is also a programme of daily workshops that defy
expectations: electro-conductive body paint; self-cleaning wallpaper; robotic cladding and
catalytic clothing are just some of the gems to marvel at.
100% Futures
100% Design offers 50 subsidised spaces a year to emerging designers and this is the
foundation for 100% Futures which gives new talent a chance to build their design credentials
through the most influential British contemporary interior design show. 100% Design also
sponsors one graduate from New Designers. This year the lucky winner is Suzie Button from
University of the West of England who is given a stand and mentoring package.
International Exhibitors
100% Design brings more global talent to the show this year with three new pavilions from
Chile, China and Greece adding to the illustrious roll call of Argentina, Austria, Czech
Republic, France, Hungary, Norway, Korea, Spain, Taiwan plus two Italian regions Centro
Estero Piemonte and Prato, Tuscany.
Exhibition Director, Peter Massey declares the 2011 show open “This year the show once
again reveals new designs, innovation and creativity – inspiring professionals and public alike.
100% Design continues to surprise and delight our audience and remains at the forefront of
contemporary interior design. It is the living sourcebook for good design.”
100% Design website www.100percentdesign.co.uk
100% Design blog www.despoke.com
100% Design App download for free: www.100percentdesign.co.uk/app
For further press information and hi-res images from 100% Design 2011, please
contact: Julienne Webster / Emma McNiven at Industry Publicity
T: +44 (0)20 8968 8010 100percent@industrypublicity.co.uk
Earls Court Exhibition Centre
Warwick Road - London
Opening hours and type of visitors allowed
Thursday 22 September 10.00 - 21.00 (Trade and Press only)
Friday 23 September 10.00 - 19.00 (Trade and Press only)
Saturday 24 September 10.00 - 18.00 (Trade, Press, Students)
Sunday 25 September 11.00 - 17.00 (Trade, Press, Students, General Public)