L'Argento. Working primarily with silver enamel paint and graphite, Fioroni developed a unique aesthetic featuring figures taken from 1960s Italian cinema and magazines, as well as family photographs. The exhibition festures over seventy drawings, thirty paintings, ten illustrated books as well as related ephemera.
curated by Claire Gilman
New York – The Drawing Center presents Giosetta Fioroni: L’Argento, the artist’s first solo
exhibition in North America. Featuring over seventy drawings, thirty paintings, ten illustrated
books as well as related ephemera, Giosetta Fioroni: L’Argento will not only expand our
understanding of post-World War II Italian art but also enable a crucial reinvestigation of the Pop
aesthetic more generally, an initiative already undertaken by such major exhibitions as Seductive
Subversion: Women Pop Artists 1958-1968 at the Brooklyn Museum, Power Up-Female Pop Art at
Kunsthalle Wein (both 2010) and Sinister Pop at The Whitney Museum of American Art (2012-
2013). It is above all Fioroni’s investment in drawing, which remains at the core of all of her work
including her painting, that emphatically distinguishes her practice from that of her American Pop
art peers. The exhibition will take place in the Main Gallery, Drawing Room and The Lab and is
curated by Claire Gilman, Curator. Giosetta Fioroni: L’Argento will also be on view from October
31, 2013–February 23, 2014 at Galleria nazionale d'arte moderna e contemporanea in Rome.
Working primarily with silver enamel paint and graphite, Fioroni developed a unique aesthetic
featuring figures taken from 1960s Italian cinema and magazines, as well as family photographs.
Her largely female subjects are frequently caught in the act of looking and, framed with perspective
lines and leftover pencil tracings, her paintings and drawings appear to chart the viewer’s
imaginative and visual process as well. Indeed, the evident drawn lines that define and frame her
subjects indicate not just a sustained investment in the handmade, but also, as one critic puts it, “a
fidelity to sight,” to the way in which images are transmitted and received. Fioroni’s figures are not
simply found, they are intended — reconstructed in and through the act of perception. In this way,
Fioroni offers an alternative to the pervasive view of Pop art as instantiating a male dominating gaze
and passive female subject. She does this, however, not by liberating female sexuality in the manner
of American female Pop artists like Pauline Boty and Marjorie Strider, but rather, by
deconstructing the gaze and making observation itself her subject.
Giosetta Fioroni: L’Argento will open with Fioroni’s drawings from the late fifties featuring obscure
notations alongside recognizable signs such as hearts and arrows executed in pastel and pen-and-
ink. Immediately after completing these drawings, Fioroni simplified her aesthetic, executing a
group of silver monochromes dated 1959-61 empty but for framing lines that foreshadow the work
to come. Three of these paintings will frame the entrance to the Main Gallery which will be hung
with paintings and drawings from Fioroni’s L’Argento (silver) period (1963-1970). The Drawing
Room will feature twenty of Fioroni’s silver landscape drawings from the early seventies whose
lyrical minimalism has inspired texts by such renowned Italian thinkers as Goffredo Parise (with
whom Fioroni had a longstanding relationship until his death in 1986), Vittorio Gregotti, and
Alberto Moravia. Finally, three of the artist’s films will be screened in The Lab. The show will also
contain drawings and illustrated books inspired by theater, literature, and fairytales, as well as
documentary material relating to early performances, and miscellaneous objects including a little
theater that the artist executed in 1969. Significantly, Fioroni has argued that all of her work has its
basis in theater, theater being the art form that, more than any other, unites narrative staging with
the act of beholding.
ABOUT THE ARTIST
Giosetta Fioroni (b. 1932, Rome, Italy) was the only female member of the Scuola di Piazza del
Popolo, a group of artists that emerged in Rome during the 1960s around the famous Galleria La
Tartaruga. Fioroni had numerous solo exhibitions at La Tartaruga throughout the 1960s and 1970s
and she participated in landmark group exhibitions such as Nuove tendenze in Italia at Galleria del
Naviglio, Milan, Italy (1966); and Vitalità del negativo nell’arte italiana 1960/70 at Palazzo delle
Esposizioni, Rome, Italy (1970-71). Other important solo shows include Galerie Breteau, Paris,
France (1963); Galleria del Naviglio, Milan, Italy (1965, 1967, 1969, 1971); Modern Art Agency,
Naples, Italy (1968); Galleria Il Punto, Turin, Italy (1970); and Galleria de’ Foscherari, Bologna,
Italy (1974). In 1972, a large-scale retrospective of the artist’s work was exhibited at Centro Attivitá
Visive del Palazzo dei Diamanti in Ferrara, Italy. Fioroni participated in the Venice Biennale in
1956 and 1964, and she was assigned a personal room at the 1993 Venice Biennale. The artist
currently lives and works in Rome, Italy.
PUBLIC PROGRAMS
Saturday, April 6th at 3:30pm
Curator-led Exhibition Walkthrough
Wednesday, April 17th at 6:30pm
Nicholas Cullinen, Curator of Modern and Contemporary Art at The Metropolitan Museum of
Art, will discuss the vital post-World War II artistic developments and exchanges that put Italy on
the international map.
Thursday, May 23rd at 6:30 pm
David Forgacs, Mariuccia Zerilli-Marimò Chair in Contemporary Italian Studies at NYU, will
speak about the fertile renaissance in Italian film in the 1960s, which boasted such directorial greats
as Michelangelo Antonioni, Luchino Visconti and Pier Paolo Pasolini, and the cinematic influences
on Fioroni’s work.
CREDITS
Giosetta Fioroni: L’Argento is made possible in part by the National Endowment for the Arts. Major
support is provided by Simone and Mirella Haggiag, Pierre and Tana Matisse Foundation, Sarah Peter,
and Lia Rumma.
PUBLICATION
To accompany Giosetta Fioroni: L’Argento, The Drawing Center will produce an extensively
illustrated, 160-page edition in the Drawing Papers series that will include essays by Claire Gilman
and Romy Golan as well as newly translated historical texts by Italian critics Renato Barilli, Alberto
Boatto, and Gillo Dorfles, and by Fioroni herself.
ABOUT THE DRAWING CENTER
The Drawing Center is the only not-for-profit fine arts institution in the country to focus solely on
the exhibition of drawings, both historical and contemporary. It was established in 1977 to provide
opportunities for emerging and under-recognized artists; to demonstrate the significance and
diversity of drawings throughout history; and to stimulate public dialogue on issues of art and
culture.
Giosetta Fioroni, Liberty, 1965. Pencil, white and aluminum enamel on canvas, 57 1/2 x 44 13/16 inches. Collection Jacorossi, Rome Photograph by Giuseppe Schiavinotto.
For further information and images, please contact
Molly Gross, Communications Director, The Drawing Center
212 219 2166 x119 | mgross@drawingcenter.org
Press Preview: Thursday, April 4, 9:30am-Noon
Opening Reception: Thursday, April 4, 6–8pm
The Drawing Center
35 Wooster Street, New York, NY, 10013
HOURS & ACCESSIBILITY
Gallery hours are Wednesday-Sunday 12pm–6pm, Thursday, 12pm–8pm.
The Drawing Center is wheelchair accessible.