For one week only, FAIR offers London an exciting chance to participate in the activities of some of the world's most dynamic art organisations, who will show the work of more than 70 artists. The exhibition will take the form of an art fair to engage with the dynamic and often paradoxical relationship between art, the market and systems of cultural currency.
F A I R
19 - 24 March 2002
12pm-8pm daily, free admission
An international art exhibition organised by
graduating students on the Curating Contemporary Art
MA course at the Royal College of Art, London
Exhibiting organisations include:
BQ, Cologne
China Art Objects Galleries, Los Angeles
consonni, Bilbao
Escape, Moscow
Espacio Aglutinador, Havana
Foksal Gallery Foundation, Warsaw
Galerist, Istanbul
Kölnerstrasse, Düsseldorf
Kurimanzutto, Mexico City
the leisure club MOGADISHNI, Copenhagen
M&M proyectos, Puerto Rico
The Modern Institute, Glasgow
pas, Prague
http://www.centrodearte.com , Madrid
In addition, Walther Koenig Books Ltd. at the
Serpentine Gallery will operate a bookshop within the
show.
For one week only, FAIR offers London an exciting
chance to participate in the activities of some of the
world's most dynamic art organisations, who will show
the work of more than 70 artists. The exhibition will
take the form of an art fair to engage with the
dynamic and often paradoxical relationship between
art, the market and systems of cultural currency. The
galleries at the Royal College of Art will be divided
into separate spaces in which organisations will be
invited to convey the spirit of their programmes.
These organisations have been chosen for their
deliberate hybridity; emerging from a wide range of
social and economic frameworks, each organisation has
developed unique strategies for funding and presenting
some of the most exciting and challenging new art
internationally. Ranging from commercial galleries to
young institutions, they each have an independence of
vision, a commitment to artists, and a determination
to do their own thing. FAIR offers a fluid,
interactive environment that will encourage exchange,
experimentation and critical reflection on the ways
artists and galleries position themselves in the face
of globalisation.
The new culture of hypercapitalism has had a crucial
influence on the conception of FAIR. Writers like
Jeremy Rifkin and B. Joseph Pine have described a new
era of capitalism in which the commodification of
lived experiences takes precedence over the marketing
of material objects. In a world of booming travel and
tourism, virtual reality, cyberspace and lifestyle
companies, art now faces stiff competition from the
'experience economy' for the communication of cultural
values. FAIR seeks to examine the implications of this
development for artists and for the agencies which
represent them.
London is a major art centre but has no international
art fair of its own. By bringing to London live
fragments of art scenes from across the globe, FAIR
will examine an exciting moment in which art and the
market court one another in ever more complex ways. A
catalogue and a series of discussions, lectures,
screenings and performances will highlight these
concerns and encourage reflection on the activities in
the exhibition.
Events will include:
Tuesday 19 March, 6pm: panel discussion with artist
Swetlana Heger and other panelists to be confirmed
Friday 22 March, 8:00pm: music performance by
Düsseldorf and London-based Studio Apartment
'Business to Business', a project by artist Carey
Young with London-based galleries that will create a
business to business critique of FAIR
Daily talks and screenings by the invited
organisations in FAIR
For updates about FAIR events and information on
artists in the exhibition, please visit the web site
FAIR information line: 020 7590 4498
For further information please contact Stuart Comer or
Daisy Hutchison, Curating Contemporary Art, on 020
7590 4494, fax 020 7590 4495, email fair@rca.ac.uk
FAIR Press Preview: 18 March, 12pm to 2pm.
Please contact the college if you would like to attend
the press preview.
Image: Haluk Akakce, 'Never', 2002. Courtesy Platform Garanti Contemporary Art
Center, Istanbul
Curating Contemporary Art
Royal College of Art
Kensington Gore
London SW7 2EU
Tel: 020 7590 4494
Fax: 020 7590 4495