For one week only, FAIR offers London an exciting chance to participate in the activities of some of the world's most dynamic art organisations, who will show the work of more than 70 artists. The exhibition will take the form of an art fair to engage with the dynamic and often paradoxical relationship between art, the market and systems of cultural currency.
F A I R
19 - 24 March 2002
12pm-8pm daily, free admission
An international art exhibition organised by graduating students on the Curating Contemporary Art MA course at the Royal College of Art, London
Exhibiting organisations include:
China Art Objects Galleries, Los Angeles
Espacio Aglutinador, Havana
Foksal Gallery Foundation, Warsaw
Kurimanzutto, Mexico City
the leisure club MOGADISHNI, Copenhagen
M&M proyectos, Puerto Rico
The Modern Institute, Glasgow
http://www.centrodearte.com , Madrid
In addition, Walther Koenig Books Ltd. at the Serpentine Gallery will operate a bookshop within the show.
For one week only, FAIR offers London an exciting chance to participate in the activities of some of the world's most dynamic art organisations, who will show the work of more than 70 artists. The exhibition will take the form of an art fair to engage with the dynamic and often paradoxical relationship between art, the market and systems of cultural currency. The galleries at the Royal College of Art will be divided into separate spaces in which organisations will be invited to convey the spirit of their programmes.
These organisations have been chosen for their deliberate hybridity; emerging from a wide range of social and economic frameworks, each organisation has developed unique strategies for funding and presenting some of the most exciting and challenging new art internationally. Ranging from commercial galleries to young institutions, they each have an independence of vision, a commitment to artists, and a determination to do their own thing. FAIR offers a fluid, interactive environment that will encourage exchange, experimentation and critical reflection on the ways artists and galleries position themselves in the face of globalisation.
The new culture of hypercapitalism has had a crucial influence on the conception of FAIR. Writers like Jeremy Rifkin and B. Joseph Pine have described a new era of capitalism in which the commodification of lived experiences takes precedence over the marketing of material objects. In a world of booming travel and tourism, virtual reality, cyberspace and lifestyle companies, art now faces stiff competition from the 'experience economy' for the communication of cultural values. FAIR seeks to examine the implications of this development for artists and for the agencies which represent them.
London is a major art centre but has no international art fair of its own. By bringing to London live fragments of art scenes from across the globe, FAIR will examine an exciting moment in which art and the market court one another in ever more complex ways. A catalogue and a series of discussions, lectures, screenings and performances will highlight these concerns and encourage reflection on the activities in the exhibition.
Events will include:
Tuesday 19 March, 6pm: panel discussion with artist Swetlana Heger and other panelists to be confirmed
Friday 22 March, 8:00pm: music performance by DÃ¼sseldorf and London-based Studio Apartment
'Business to Business', a project by artist Carey Young with London-based galleries that will create a business to business critique of FAIR
Daily talks and screenings by the invited organisations in FAIR
For updates about FAIR events and information on artists in the exhibition, please visit the web site
FAIR information line: 020 7590 4498
For further information please contact Stuart Comer or Daisy Hutchison, Curating Contemporary Art, on 020 7590 4494, fax 020 7590 4495, email email@example.com
FAIR Press Preview: 18 March, 12pm to 2pm. Please contact the college if you would like to attend the press preview.
Image: Haluk Akakce, 'Never', 2002. Courtesy Platform Garanti Contemporary Art Center, Istanbul
Curating Contemporary Art
Royal College of Art
London SW7 2EU
Tel: 020 7590 4494
Fax: 020 7590 4495