Francis Baudevin
Liam Gillick
Swetlana Heger
Jean-Charles Massera
Hugo Pernet
Julien Previeux
Carey Young
An exhibition that invites us to consider the powerful impact that ideals, motives and processes directly derived from the influence the corporate world exerts on our society.
From February 14 to May 9, 2010, Fri Art / Kunsthalle Fribourg presents Corporate Everything, an exhibition that invites us to consider the powerful impact that ideals, motives and processes directly derived from the influence the corporate world exerts on our society.
The exhibition includes numerous projects specially created for the occasion, and brings together Francis Baudevin, Liam Gillick, Swetlana Heger, Jean-Charles Massera, Hugo Pernet, Julien Prévieux and Carey Young.
In times when economy rules supreme, normalisation is all the rage. The firm is an essential entity; its languages, communication modes, processes, means of perceiving the individual and its creative ideal have largely influenced the human mind. Work terminology consistently invades the everyday life of the ordinary citizen, expanding well beyond its original context. Corporate languages and their by-products - whether visual, textual or behavioural - thus display a kind of common ground, a shared oppression, and form an actual popular culture.
Between recycling, omission and mimicry, Corporate Everything invites us to investigate how artistic production and artists exploit the question or dissociate themselves from it.
Opening February 14 2010
Fri Art
Petites-Rames 22, 1700 Fribourg
From Wednesday to Friday 12 PM – 6 PM
Thursday evening free admission from 6 PM to 8 PM
Saturday and Sunday 2 PM to 5 PM
Guided tours by appointment